Divisions of PureLink
Founded as a specialist for digital cable connections, the company has been steadily developing over the past few years.
Success as well as our customers’ satisfaction confirm us in our efforts to think outside the box, to keep developing and
sometimes even invent.
By now, our main business area is made up of five divisions. In each of them, there are qualified and specialized staff
members at your service. As a customer of PureLink, you benefit from this development, from the above-average expertise
and the shortest communication paths.
Consumer
An important area of business are PureLink Consumer products. In answer to the increase in demand of our customers to
not only develop products for professional use, we have created a complete range of products for end-users. The focus of
this product line is the combination of modern consumer electronics. The Consumer products impress with their quality,
their excellent price / performance ratio and their state-of-the-art design.
For example, our ProSpeed series was nominated for the German Design Award, the highest award a product can receive
for its design in Germany.
Commercial
PureLink Commercial products have been our main business since the company was founded. Through to the absolute
focus on innovative quality products, we have become one of the leading suppliers in the professional field. The products
are mainly used for professional installations and media technology. Our cables in this area are branded PureLink. In order
to better distinguish the electronics from the retail products, electronic products are sold under the brand name PureTools.
Quality and high performance - even under difficult or demanding conditions - are what characterize the PureLink
Commercial products.
ProAV
The flagship of the company is the 2009 newly created Professional range. Especially in recent years, this area has developed
more and more.
In the Professional field, we support our customers from the planning and conceptual design to the installation of high-
tech projects. The most recent references include for example the complete equipment of the world’s largest computer
manufacturer’s European headquarters or the complete network of mega yachts with a length of 100m+. Several of the
world‘s largest and most expensive yachts are equipped with our systems. Also in the military and control area, we have
conducted and supervised prestige projects according to special requirements and conditions.
Our professional products are sold under the brand name PureLink PRO and are personally supervised exclusively by highly
qualified staff members.
Distribution
Products from other companies can also inspire us. When we see that other companies offer innovative products of
excellent quality, we value this. Why invest in the development of a similar product, if we cannot improve it? We are only
satisfied with the best. This is why we contract partnerships with other manufacturers when we realize that they have
particular expertise in their specialty. Hence, a separate distribution area has been created, which exclusively sells
selected products from other manufacturers – having its own service team, of course.
OEM
Individual requirements need custom products. As an original equipment manufacturer, we can develop products according
to specific requirements. From individual projects over the years, a whole division was created. Whether cable for retailers,
special cables for medical or custom digital signage solutions, many customers rely on our expertise and give your ideas
and requirements into our hands. By developing specifications on the design and the design, production, to complete retail
concepts. Our contacts in the OEM sector will help with projects of any size.
PureLink
TM
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